All hail the mod!
We joined forces with G.H. Bass for a new campaign, focused on their range of too-cool-for-school shoes.
Shot by Tom Hoops from our very own Tonic Reps, the film and stills take us through the streets of London, following a group of chic city-dwellers and their footwear. Each and every campaign visual is quintessentially mod with that all-important contemporary edge mixed in – just like the shoes.
Brand Strategy | Creative Concept | Production | Casting | Editing | Retouching